If you’re like me, your household has a few iTunes accounts. In my case, my wife and I both have iTunes accounts tied to our devices. We regularly move back and forth between each other’s computers, which often results in one of us buying music with the other person’s account. Obviously, we don’t care about that, but Apple certainly does – purchases are tied to an account. This creates a real problem when you want to get that music on your iPhone or iPad, since you obviously can’t sync your mobile device to another computer, let alone another Apple ID or iTunes account. Most ways around this are a real pain – you can network the devices and move the files around, then import them into the other device’s iTunes library, and there are other tricky things you can do as well. Most likely though, none of us really want to do that. We just want to buy some music and listen to it. younity to the rescue.

iTunes Sync Fail

One of the less obvious benefits of younity is that it solves this problem easily and gracefully. When you install younity on multiple computers, it will scan all the iTunes accounts on those computers and unify them onto your iPhone/iPad. This means that if I buy the new Local Natives album on my wife’s laptop, it is instantly on my iPhone. And when she buys the new Arcade Fire album on our iMac (which uses my Apple ID), it is instantly on her iPad Mini. I don’t have to upload things anywhere, network my devices, drag files to special folders or even add the music to the other iTunes Library. I don’t even have to sync. In fact, I don’t have to do anything. Within seconds, younity discovers the newly downloaded music on one device and it unifies it to our mobile devices. Better yet, it unifies  your entire music collection without taking up any of the precious storage on your mobile device – you can stream it on-demand or download what you want for offline use.

Not only does younity unify your iTunes accounts, it also merges the iTunes Libraries. That means all your playlists across all devices and iTunes Libraries are unified within younity. For me personally, this is a huge deal. My iPhone and iPad are set up to only sync to my laptop, but all the music playlists are kept on my iMac. That means I can’t even try to connect my iPhone or iPad to the iMac and sync my playlists. Once again, younity to the rescue. younity makes it so that I can make playlists on any device and instantly have them on my mobile devices.

How can you do this? Easy: install younity on all your computers; then install younity on your iPhone and/or iPad. That’s it. It will take younity several minutes to scan each computer (depending on how many files you have), but once that is complete you are good to go. Anytime you buy more music on any computer with younity installed on it, that music will almost instantly be in younity on your mobile devices. You can stream that music to listen to it, download it for offline use (e.g. you’re getting on a plane), and even privately share it with your friends who have younity installed.

Check it out today and let us know what you think.

It is very likely that in the last few days you’ve heard about a serious security vulnerability called “Heartbleed” that is affecting vast parts of the Internet. This is indeed a major threat to Internet security and privacy, and we strongly recommend you read up on nominal best practices to protect yourself. As it relates to the security of your younity account and the younity service, we’d like to inform you that we took steps immediately upon its disclosure to eliminate the vulnerability from our systems.

We indeed use OpenSSL, like much of the Internet. Heartbleed was disclosed on Monday and we were able to fully patch all our servers, including generating new SSL certificates, by the end of Monday (April 7, 2014). This eliminates any chance that a malicious attacker could exploit the vulnerability from that point on.

We have no indication that there was any previous security compromise due to this vulnerability. Furthermore, the nature of how younity is built makes the likelihood of any attack very low – this attack is more readily applied to a website you would visit (e.g. your bank, online email, etc.). younity does not work at all like typical web services, thus applying this attack would require not only exploiting the Heartbleed vulnerability, but also a total reverse engineering of the younity service and protocol in addition to that. This is highly unlikely. That said, we take security of our systems very seriously and are doing a full analysis of our infrastructure to ensure all bases are covered now and in the future.

While it is worth noting that we do not use passwords to login to younity the way a typical website does (which further reduces the chances of this attack being applied to your younity account), it is a good idea to change your passwords and you should feel free to do so within your younity account.

If you have further questions about how we are dealing with this matter, we’ve created a thread on our support site for you to post questions (click here).


Erik Caso


younity – from Entangled Media


Like a lot of people I know, I recently got a GoPro Hero 3+. It is awesome. This tiny little camera produces amazing HD video. Along with my tidy investment in this modern marvel, I added a variety of accessories to the bill. Lastly, of course, is to take this bad boy to a bunch of awesome places and do something incredible. OK, maybe not incredible like this, but something befitting my age and skill-level. My first chance was a few weeks ago, when a bunch of buddies and I had our annual snowboarding trip at Mammoth Mountain. It’s no secret that this is a terrible year for snow, but we lucked out big time – a massive storm hit the Sierras the night we arrived. By morning, the first wave dropped well over a foot of snow, then conveniently swept away all the clouds to give us blue, sunny skies. Great first day of riding. By late that evening though, the second wave of that storm hit and proceeded to drop over three feet! We took a day off to let the weather calm down and then got two more days in before leaving. We scored and had a fantastic time.

younity CEO (dreaming he rips like Sage Kotsenburg)

younity CEO (dreaming he rips like Sage Kotsenburg)

When I got back, everyone wanted to know how good the trip was. During 3 days of riding, my GoPro produced over 50GB of content. That’s right, 50 gigabytes. All in all, that was only something like 50-60 clips averaging a few minutes each. This is the result of very high quality video from this little camera. Once home, I did some minor editing, stitched clips together and had a nice little montage of our trip. Everyone wanted to see how good the trip was, although I like to tell myself that they really wanted to see me ripping. Regardless, my iPhone has maybe a few hundred megabytes of storage available on it and my tablet has only slightly more free space. Obviously, I’m not getting any of this footage on my mobile devices. All this video, along with everything else digital, is stored back at my house on my iMac. So while I wish my friends wanted to go to some screening party of my GoPro video at my house, that just isn’t going to happen. As is often the case, all these conversations with friends were spontaneous – catching up over dinner or a beer or coffee or whatever.

Of course, I have younity on my iPhone and iPad. Not only does younity let me access and stream all this content, I can even share it with my friends in other places. If you’re like me, you feel that buying an expensive camera, a bunch of expensive accessories and then going somewhere that is also likely expensive means you probably want to be able to access this stuff anytime. There is no way that you can upload it anywhere online – it would cost you more than the entire GoPro investment annually and/or most online storage services either don’t stream video at all or they do it terribly (so that means you’ll have to download it to your phone to play it). I know, YouTube is pretty awesome, but I don’t want to go through all the uploading, file formatting/conversion, privacy settings, URL emailing, etc., etc. Not only will younity let me stream all my GoPro video on-demand (or any other video of mine for that matter), I can even play it on my TV via AirPlay (if you have an Apple TV) so that everyone can see me and my buddies ride in pure HD glory on a big-screen. younity is fast (plays in seconds), it’s easy (no configuration, management or setup), it’s totally unlimited (no storage limit, video time limit, etc.), you can privately share (directly between friends), and it’s FREE.

The longer we work on this problem of fragmented file access, the more we find that the future of computing is all about spontaneity – the ability to access whatever you have, whenever you want, without planning ahead. Of course, younity is only half the equation. The other half is the content itself, in this case created by my GoPro. Whether you shoot video with your GoPro, photos with your digital SLR camera, or buy lots of music, younity is the content engine that will power access to a lifetime of memories.

KFWB recently reached out to talk to us about the state of digital privacy and security, and whether people should be worried about how they use the Internet if they want to remain private and secure. These are tough topics to cover well – they are always somewhat technical, people have different types of concerns, and you have to encapsulate your point in a matter of seconds. So while we’re happy to provide some quick considerations for KFWB listeners, lets spend a few more moments here diving into this subject. Keep in mind that there is a difference between privacy and security. Privacy means people can’t learn much about you. Security means that people can’t take things away from you. These are often related – there is a lot of interdependence between the two. Nonetheless, they are best looked at as two separate issues.

Security is generally considered the bigger issue of the two, because it is where the economic loss is encountered more acutely. Whether it is identity theft or credit card theft, these are often the result of data being stored somewhere and getting stolen. As I mention in the KFWB interview, hackers tend to focus on places where lots of data is stored. Anything can be hacked, but doing this person by person would take too long. Instead, it makes a lot more sense to hit major data repositories. How can you protect against this? Always question where you are storing data. It is impossible for many of us to not do things on the Internet, but sometimes you have to ensure that you are thinking about whether or not you should store something online. This might be some of the files you put into an online storage account or it might be your credit card information stored with a website. Personally, I try to never let sites store my credit card information. This way, should a site ever get hacked I am more likely to not experience any issue related to that. I also only store files in online storage accounts that I can accept getting lost or stolen.

If your concern is privacy, it more likely means you don’t want people to know about who your friends are, what you are doing, who you talk to or share information with, where you live or work, and how to contact you via phone or email or mail. This ranges from personally identifiable information to personal relationships, habits and preferences. This information is always being taken from you by simply using the Internet. Web sites track as much as they can so they can find ways to sell you something, for example. I’m sure we’ve all noticed when we browse to look for an item for sale on some website, then later leave and see that same product show up as an ad on a separate website. This is called “retargeting”. Stopping this is tough, you have a myriad of configurations to make depending on what browser you use and/or use third party applications you have to download and learn how to use. It can be done, more or less, but it is not easy. We’ve all likely complained that Facebook changed their privacy settings at some point and undid whatever configuration we had limiting who can see what in our profiles; this is another example of a privacy-related concern. The trick here is not only committing to learning how to manage your services and applications (e.g. web browsers), but also the diligence to keep doing this on a near-continuous basis.

We think about security and privacy a lot here at younity – both Mike (co-founder/CTO) and I previously built security software products/companies. Our attitude is that we don’t want anything we can lose. It was hard to build a service like younity where we could lose entire server farms and not have to worry about a severe service interruption or the loss of user data. By not storing user files or metadata about their files, our service is inherently less of a target to people looking to take data. We wanted it that way. You can bet that when we start taking payment for younity (likely sometime this year), we will not be storing anything related to user financial information and instead pass it through to a vendor who enforces and continuously manages strong security.

Like I said, everything can be hacked. If you look at the Internet in such a way, it may well guide you to ask yourself questions about what you need to store online and whether you want to store your personal or payment information with the website. New alternatives are always popping up that offer creative ways for us to get the value and convenience we want from technology, but not necessarily compromise on the privacy and security to get it. We hope you agree that younity’s personal cloud is a great example of that.

All in all, the Internet can be a fairly safe place. However, it does require you to exercise caution and good judgement. Hackers and governments don’t often target individual, average people, they normally have more grand plans. But that doesn’t mean you can’t fall victim from any number of sources or vectors.

Original posted at Wired Magazine.

I’m not big on New Year’s resolutions, but I do have a prediction for this year: 2014 will usher in the rise of the personal cloud. The “cloud” is bandied about endlessly in technology. Everything is going into the cloud. Outside the technorati, few people can even define what the cloud is and many simply assume that this must be happening.

Right now, as we sit here everything is going into the cloud. Of course, this is far from true. In the enterprise world, it is certainly an undeniable trend — it offers tremendous benefit to businesses today. However, in the consumer world data is quite slow to move into the cloud. How can that be when companies like Dropbox have hundreds of millions of users?

The reality is that people upload only a small percentage of their overall content (files) into the cloud. According to Gartner, consumers put just over 7% of their files into the cloud. Why? There are several reasons, not least of which are cost, complexity and privacy/security concerns. The personal cloud is the consumer-centric alternative that gives people power over their content and I predict 2014 to be the year the consumer voice changes from a murmur to a loud chorus.

What Is a Personal Cloud?

All clouds are not created equal, and while there are many cloud technologies and vendors, there are three main types of clouds. By far the most common is the Public Cloud. Public cloud services include Box, Dropbox and Google Drive, but also Waze and Flickr. What makes those clouds public? Specifically, it is the fact that my data is stored right next to your data, along with everyone else’s data.

Private Clouds, of course, are a bit different in that they are typically built for a specific group of people, for example your employer. In such cases, only those people would have access to that cloud — it is kept separate from the public. Finally, at least for this discussion, there is the Personal Cloud. Services like younity create a personal cloud for me, or for you, or for someone else, but not any of us together. Built from my own hardware and software, this cloud is entirely mine and no one else’s.

There are several reasons consumers are slow to move into the cloud, and certainly each of these deserves significant attention — far more than this short article can accommodate. We’ll be dedicating future discussions to each one of these, but let’s briefly enumerate three key reasons here.


This is the biggest reason consumer data is slowly moving into the cloud. People have lots of data, spread across lots of devices. Gartner suggests the typical household had in excess of 1TB of content in 2013 and that will rise to over 3.3TB per household by 2016. Other estimates are far higher. While cloud storage is getting cheaper each year – over the last many years, the low cost leaders in the space (Amazon, Microsoft and Google) have reduced their prices on average about 30-40% each year – the growth in consumer data is growing faster at nearly 50% year over year. Storing all your data in the public cloud will cost you hundreds of dollars per year and increase each year for the foreseeable future.

Privacy and Security

Revelations that many governments of the world are able to collect personal data on-demand has called into question our desire and need to keep everything online. While we want to access and share our content, we want privacy and security as well. Whether it is photos on a social network or work documents in an online storage account, we want to know that we have absolute control of our data because it is ours, regardless of what services we use and regardless of how they choose to manage their Terms of Service.

Public cloud services store all content together — yours, mine and everybody else’s. Whether it is a government agency or a group of hackers, this creates a compelling target as a one-stop-shop for information. To minimize this risk, consumers need to understand the intricacies of security, such as client-side encryption and other methods that increase your data’s security and privacy. Unfortunately, few people care enough about this to take their security into their own hands and even if you do care it is a hard subject to stay current on. Simply not giving your data to a vendor is a simple option.


People these days are almost universally multi-device users. There are roughly 250M people in the US alone with 3 or more computing devices (Forrester) and there are roughly three times as many devices per household as there are people (NPD). With so much content spread across this many devices, simplicity is critical. Current cloud services universally require consumers to manage what content is where. Furthermore, these services seem to maintain data in device specific ways; one device is treated different from another and instead of building an ecosystem we are stuck with a multitude of fragmented systems. This isn’t how people use devices though.

The devices we buy are increasingly contextual — I can’t imagine writing this on anything but a laptop or desktop, yet if I want to find a restaurant while I’m on the street I grab my phone. This is a positive trend, but results in a shifting focus — one that revolves around the screen we use to access content, but not the device. Segregation of data by device or even by stored location means that complexity increases by giving us more to manage. Cloud services also tend to focus on files and not on libraries and this is the biggest failure. Media is typically library based — music playlists, photo albums, etc. Devices are slowly becoming cheap pieces of commodity hardware that we replace regularly.

In each of the above cases, the personal cloud delivers enormous benefits over the public cloud. At a minimum, they never store your data online, which affords a massive cost savings to be passed on. This also means that your data remains yours — it can’t be seen, touched or commandeered by anyone. Ever. Lastly, an elegant personal cloud reduces complexity instead of increasing it, because these are built off your hardware and online services. So instead of having one more piece of equipment or another place to put the same files, you can make your existing devices simply work together better.

An increasing number of freemium services are opting to shut down their free offerings in order to focus on their paid users. LogMeIn is just the latest in a slew of companies to make this move. Last week, Mashable announced LogMeIn’s pending shutdown of their free service and recommended younity as a preferred alternative. As of February 3, 2014, LogMeIn will shut down all free accounts that fail to convert to paid subscribers.  As a result, millions of users will be looking for alternative solutions.

If what you’re looking for is easy, quick access to all your files and media libraries, younity is the fastest and most secure option available to you. younity lets you access all of your files across multiple computers at once, streamlining the outdated process of logging into each individual computer to access a file. Increasingly, more of us have multiple devices and have files spread across all of them. We don’t necessarily care about what device the file is located on as much as we care that we can easily access it. There is no logging into a specific computer or having to think about where the file might be located. younity’s platform simply unifies all of your files into one hierarchical view matching your computers file system, allowing for easy browsing from any of your iOS devices. If browsing by directory does’t cut it, you can use younity’s unified search feature to quickly find the file you are looking for. This search feature works very differently from what you might be accustomed to. You can search across all your devices at once; and you can even search by extended attributes such as ID3 tags and other metadata. Additionally, younity organizes your content by media types allowing for easy access and private sharing of your media.

Lastly, younity lets you share this content in a few ways depending on your needs. If you want, you can find the file your interested in, open it in any third party app on your iPhone or iPad and edit/share it via that app; you can select the file and email or SMS/MMS it to someone; and you can even share it via an ephemeral share. The ephemeral share means no one can download it, re-share it or even view it permanently (it will expire in 7 days or you can un-share it at any time you choose). These options are the most extensive in the industry today.

Of course, younity is not for everyone. If what you really want is an application for systems administration (e.g. managing the computer, its OS or other applications), younity is not a good fit. But if fast, easy and secure file access is what you want, we think we’ve got you covered with the best option on the market.

We look forward to those of you who make the transition from services like LogMeIn and are interested in hearing feedback on how we can improve younity.

Just a quick note to let you know that younity on your Macs and PCs was updated over the weekend to our latest version, 1.7.3. This happens from time to time when we release a new version, and it should not affect your experience. This particular release contains some bug fixes and performance improvements.

If you would like to check exactly what version is running, just click on the younity icon in your menubar (Mac) or System Tray (PC). From the menu that appears, click Preferences. Then click the Settings tab, which will display your version. If you have just restarted younity, and it does not report 1.7.3, it may still be in the process of updating — just wait an hour or so and check again.

If you notice any issues, or have questions, please Create a Ticket at our Support Center and we will follow up with you personally.

Thanks for using younity!

The Team at Entangled Media

It seems customary to start a new year with a brief look back at the previous year’s events to recount accomplishments and think about future goals. 2013 was a huge year for us – it was the year we really told the world we existed and began laying out a vision for what we hope to deliver to everyone. Such an accomplishment is exciting for a startup, because you spend so much time locked up in a room hammering on a keyboard getting ready for it. Of course, that is only the beginning to building a business. We have an exciting 2014 planned that we hope reveals far more of our vision for everyone to understand and, we hope, embrace. Before we think ahead though, here’s a quick look at what the team here at younity (or rather, Entangled Media) will remember fondly and the year’s events that relate to that.

younity Enters Beta

younity entered beta and was available for download by anyone. This could be the only thing on this list and it would be a huge accomplishment for us. Building younity has been no small task – it is an enormously complicated technology platform. Yes, platform. If we do our job well, it will seem like a simple app; but nothing could be further from the truth. younity spans not only iOS, but also Windows, Mac and an elegant server tier that orchestrates our peer-to-peer device unification. We often catch a lot flack for not having Android done yet and we hope you’ll believe us when we say no one wants it faster than we do. But the reality of a small team tackling this enormous technical problem means we have to be prudent about not biting off more than we can chew. Going into Beta meant that we were able to finally bring these diverse and complicated tiers together for your use. That said, we’re just getting started.

Finalist for Best Mobile at SxSW

Wow, not only did we enter beta, but shortly after that SxSW picked us as one of six finalists (out of nearly 1000 companies) for their Best Mobile category. We didn’t win, but we were honored to be on stage with a number of great companies and entrepreneurs. We also had a lot of fun in Austin, as this was our first time going to the event. Definitely looking forward to SxSW 2014!

Snowden Releases NSA Documents

This may seem a bit like an oddball, but the release of classified documents by Edward Snowden seems to be a landmark awakening of people, government and business to the privacy and security debate. younity was designed to create a personal cloud, meaning it is your cloud and no one else’s. We believed in this years ago when we conceived of the idea around how to unify our content in a safe, cost effective and unlimited manner; however it wasn’t until this year that such a debate was widely considered by the market in general, resulting in a clear change in consumer sentiment.

Emergence of The Personal Cloud

When we started marketing the concept of the “personal cloud”, there were no points of reference. No one knew what that was – there was no established industry vernacular for it. It is always risky and generally undesirable for a company to use new terminology, considering you have to teach the market first what it means, then what you do. While we don’t claim to be the very first to define this concept, 2013 has shown the concept of the Personal Cloud has not only emerged, but exploded. While the Snowden leaks clearly drove the privacy and security conversation globally, the personal cloud offered an alternative to mainstream technologies not designed to be fundamentally private and secure. Stay tuned for a series early in 2014 that we are calling The Rise of the Personal Cloud, where we’ll attempt to establish a more clear understanding of this emerging sector in technology.

The Rise of Snapchat

Snapchat is an incredible story and it’s great to know they are a local company down the street from us, thus it seems like a fun coincidence that the above trends seem related to their explosive growth. People have grown tired of things living forever on the Internet and “ephemeral” sharing offers a way to limit shelf-life. While we share very little in terms of business model or technology with Snapchat, we both have a unique take on how file sharing should work (if only we could mimic their growth!). When we introduced our sharing features early in 2013, we had a hard time getting our users to understand what they were and why they would use them instead of some other product. The rise of Snapchat effectively paved the way for us to explain what we did via a clear point of reference (which the press seemed eager to embrace).

We Raised Our First Round of Venture Capital

Fundraising is no fun. Seriously, it sucks. Somehow a small company with nominal traction, that is split between Santa Monica and Boulder, and working on something so massive that even big companies don’t attempt it not only raised a good seed round, but we raised it from a great group of investors that we enjoy working with. While this investment is only a small, low-probability bet on us turning the cloud on its head (a few of them told us this point blank), it will help us clarify more where the personal cloud will go. I’ve said many times, in 5-10 years all computers will work this way. Whether it’s because of our work or work being done in someone’s garage at this very moment, the future of computing will be less about devices and more about screens. Delivering on this vision will take a vastly larger team and more time, but this initial investment is the first step towards us getting there with younity.


As a company, we have an exciting 2014 planned. Candidly, we’re not sure how our small company can deliver on the big plans we have, but we are going to try as hard as we can to make that happen. We love the feedback from our users and we love paving the way as an alternative to existing technologies people complain about. The truth of the matter is that every person at this company is a user. We don’t offer massive salaries or amazing benefits like massages or lunch (we don’t even offer parking at our offices!) to get people to work here. Each of us is here because we want to solve this problem and we are having a great time trying to do just that.

On behalf of the whole team here at Entangled Media, thank you for letting us work on this project. Without your support and encouragement, we wouldn’t still be here. We see the opportunity to change computing for the better in front of us and we’re going to work like crazy to show what that can be in 2014.

Happy New Year!

The Team at Entangled Media

What does Ephemeral mean?

It implies that something is lasting a very short time. Currently, the term is associated by many to the Snapchat-like functionality of disappearing images and videos.  With younity, you can share all of your media and files and not worry about your files being distributed across the internet for an eternity.

How long does younity store my shared file?

We never store your files.  Never.  You privately access and share them directly between devices. 

How long are the shared file’s accessible?

Our current share auto-expiration is 7 days.  You can unshare a file at any time.

How do I share a file?

Sharing a file is simply a matter of: 

  1. Browse to the file(s) you would like to share (for example, within the Music view or Photos view)
  2. Select the download/share button in the lower left of the screen
  3. Then select the file(s) you wish to share (you’ll notice a bubble with a check mark)
  4. Touch the share button. 
  5. Select somebody from you Contact or Friends List.
  6. Done!

What is the Friends List?

It is a short list of people that you will share with regularly.

How do I add someone to my Friends List?

When selecting a contact to share a file with or invite, you can press the heart next to their name, which will then turn red, to add them into your Friends List. 

Do my contacts have to add me to their Friends List?

No, your Friends List is private.  They do not have to friend you, accept your invite/share, nor will they even know that they are on your Friends List.

What sharing controls do I have?

  • You can share/unshare whenever you want
  • Your friend cannot copy, download, forward or share any of your files.
  • Multiple files can be shared at once.
  • Multiple friends can be selected at once.

What if I am not sure which device my Friend has?

Your friend can view the share on any iOS device via younity or our Facebook app.  Your media is optimized for the recipient device and for bandwidth (stream files to iOS that are not even compatible with the platform).

Does younity store my information?

No.  In order to give you the maximum amount of privacy, we have put all of the control in your hands.  We never store or access any of your files and do not have access to any of your metadata.

Can I only share files on my computers?

You can currently share anything on your computers, external hard drives that are connected and cloud storage services like Dropbox or Google Drive.  The more, the merrier!  All of the files maintain their current folder hierarchy.



For a while now, our users have enjoyed the ability to spontaneously share any file stored on a computer they are not in front of. Our newest release of younity takes this to a whole new level by introducing two great features: a private “Friends List” and stronger “ephemeral” sharing features. We tried to deliver our own take on these two features, which we hope you like, but lets take a bit of time to explain them both.

The new Friends List gives you the ability to create a private list of friends that you can share with quickly and easily. Like virtually all things in younity, this is totally private – your friends do not know that you “friended” them, they don’t need to friend you back or accept an invite. You can add someone to your Friends List one of two different ways: by sending them either an invite to start using younity or by simply sharing a file with them.

To add someone to your Friends List via an invitation, select the “Invite Friends” option in the main menu of younity. This will take you to a Contacts List, which includes everyone in your device’s phone book and, if you’ve connected it, your Facebook friends list. Scroll to whomever you wish to add to your Friends List and select their name. You’ll notice that when you select them, they will be highlighted (in gray) and that a heart will slide out to the left of their name. Tap the heart and it will turn red; this person is now added to your friends list. Do this with all the people you want to add and, lastly, select ‘Done’ in the upper-right.

To add someone to your Friends List via directly sharing a file, the process is nearly the exact same. To share a file, browse to whatever file(s) you want to share (e.g. a song, a movie/video, etc.). Next, select the ‘Download/Share‘ icon in the lower left. Once you select that button, you will be able to select all the files you want to share. Once you’ve selected the files you want, then select Share. This will take you to your Contacts List as well. Now simply select the names of the people you want to share your file(s) with and tap the heart next to each person you want in your Friends List.

Once you’ve created your Friends List, you’ll have the ability to quickly share with one, some or all of those people without having to browse through your entire Contacts List. These people will not know you’ve included them in your Friends List and they’ll remain in your List even if they don’t view your share or accept your younity invitation.

The other major announcement in this release is that we revamped how younity’s ”ephemeral” file-sharing works. Ephemeral is one of those hot new buzzwords in technology these days. If you’re unfamiliar with it, it simple means that whatever you share will auto-delete after a period of time. Probably the most popular ephemeral sharing app is Snapchat. In younity’s case, when you share a file it will automatically expire in 7 days – whether the recipient views it or not. Just as important, you should know that you can un-share a file at any time. To do so, simply click on the “Sharing” menu from the main menu, then the downward arrow at the top of the view and select “Files I’ve shared”. Now tap “Remove” in the upper-right and then the minus sign next to each file you want to un-share. Of course, we still want files to be secure when they are shared regardless of whether it is protecting your content or that of a copyright holder. With that in mind, we’ve completely disabled downloading or re-sharing of audio, video and documents; the same goes for photos, but always remember that we can’t disable screen captures on a mobile device (not yet anyway).

Our 7 day auto-delete of your shared files is a beta-test. We would like to hear from you about how long a file should be shared by default or whether you want to set it manually. Over the next few months, we’ll look at your feedback and factor that into how we continue to develop this feature. Until then, we hope you like using the Friends List and the updated sharing feature. We have a lot of fun with it and are looking forward to sharing some of those stories (ours and our user’s) over the coming months.


The Team at Entangled Media